After Bollywood actress Priyanka Chopra sashayed away with the honours in Madhur Bhandarkar’s movie Fashion, it’s now the turn of a true blue
fashion designer to try his hand at revealing the underbelly of the Indian style industry.

Fashion designer Rahul Jain, who is almost done with writing the script of his film, is all set to tie up with a production house and rope in actor Shahid Kapoor for his directorial debut. “My movie is not a repeat of Fashion. It is about a designer’s life, which will show the success, pain, sorrow and struggle in our life and will portray the fashion world from a designer’s point of view,” Jain told SundayET. And though he declined to reveal the name of the production houses he is in talks with, the buzz in the fashion circle is that it is none other than UTV.

When asked whether Bollywood belle Priyanka Chopra is in contention for the female lead, Jain answered in the negative and explained that in his movie it has to be a fresh and ordinary face. “I need a fresh girl to act,” he said “ …and I do not want anyone from the film industry. That has to come from ordinary people like us.”

According to Jain, it was the absence of meaty portrayals for designers in Fashion, which prompted him to take up the cudgel. Fashion revolved around models and not designers, he feels.And in hindsight, it’s not only Jain who has an ambition to become a film director. Other well-known names from the world of haute couture such as Sabyasachi Mukherjee, Manish Malhotra and Vikram Phadnis are thinking of jumping into the bandwagon of 70mm. Lights please!

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